Exam Three Sample Questions
Multiple Choice
Identify the letter of the choice that best completes the
statement or answers the question.
____ 1. Many on-line customers claim that ____
causes them to abandon a Web site and seek out a different one.
|
a.
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slow response time
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c.
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poor advertising
|
|
b.
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poor graphics
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d.
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poor database searching
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____ 2. Microsoft Internet Information Server and
Apache HTTP Server are examples of ____.
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a.
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e-commerce servers
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c.
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Web servers software packages
|
|
b.
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Web server hardware systems
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d.
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data collection devices
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____ 3. Betty Robertson built her desired stereo
system on-line before she purchased it. She probably used ____.
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a.
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product configuration software
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c.
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catalog management software
|
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b.
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data delivery software
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d.
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static Web pages
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____ 4. A computerized, stored value that holds
credit card information, electronic cash, owner identification, and address
information is a(n) ____.
|
a.
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electronic cash system
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c.
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smart card
|
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b.
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electronic wallet
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d.
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electronic payment system
|
____ 5. Which of the following is a subprocess of
supply chain management?
|
a.
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Market segmentation
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c.
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Demand fulfillment
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b.
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Order entry
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d.
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Shipment execution
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____ 6. Which of the following is NOT one
of the core tasks that e-commerce software must support?
|
a.
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Catalog management
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c.
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Shopping cart facilities
|
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b.
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Product configuration
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d.
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Auctions
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____ 7. Which of the following is used by organizations to confirm the
identity of a user requesting access to information or assets?
|
a.
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Firewall
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c.
|
Smart card
|
|
b.
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Authentication technologies
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d.
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Security system
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____ 8. Which of the following cards has an
embedded microchip containing encrypted information?
|
a.
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Credit card
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c.
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Debit card
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b.
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Smart card
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d.
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Charge card
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____ 9. The activities shown in the figure above
represent which of the following subprocesses of the e-commerce supply chain?
|
a.
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Supply planning
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c.
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Supply fulfillment
|
|
b.
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Demand planning
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d.
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Demand fulfillment
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Completion
Complete each sentence or statement.
10. ______________________ is a form of
e-commerce where the participants are organizations.
11. ______________________ is the direct sale
from business to consumer through electronic storefronts.
12. Market ______________________ is the
identification of specific markets and targeting them with advertising
messages.
Essay
13. What may keep an organization from wanting
to join an electronic exchange?
14. What services does on-line banking provide
for an Internet user?
15. What are the main components of an
e-commerce software package?
Mgt 240
Lecture Exam Three Sample Questions
Answer
Section
MULTIPLE CHOICE
1. ANS: A REF: 191
2. ANS: C REF: 192
3. ANS: A REF: 193
4. ANS: B REF: 195
5. ANS: C REF: 183
6. ANS: D REF: 193
7. ANS: B REF: 194
8. ANS: B REF: 196
9. ANS: D REF: 183
COMPLETION
10. ANS:
B2B
Business-to-business
Business to business
REF: 182
11. ANS:
Electronic retailing
E-tailing
REF: 185
12. ANS: segmentation
REF: 188
ESSAY
13. ANS:
Some reasons include distrust among corporate
rivals, fear that trade secrets might be lost, and suppliers worry that on-line
marketplaces might drive down prices and favor buyers. Suppliers may also spend
a lot of money developing an exchange. Suppliers already having a strong
on-line presence may see no reason to join an exchange.
REF: 187-188
14. ANS:
On-line banking allows Internet users to
check balances of their savings, checking, and loan accounts, transfer money
among accounts, and pay their bills on-line.
REF: 189
15. ANS:
The main components of e-commerce software
include: a catalog management component, product configuration system, shopping
cart software, e-commerce transaction processing software, and Web traffic data
analysis software.
REF: 193